Studio Blueprint Course

Studio Blueprint Online Course

If you dream of opening your own Barre, Pilates or Yoga studio, look no further. This deeply detailed, never-before-seen course shares all the tips, tricks and secrets I have garnered over the past decade to see your studio open as smoothly, simply and successfully as you deserve.



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Do you dream of opening your own Pilates, Barre or Yoga studio? Are you nervous about taking the leap into a studio of your very own? Would you love to know step-by-step exactly how to do it from someone who has been opening and owning successful studios for ten years?

This course is exactly what you need. Barre Body & Bende founder, Emma Seibold shares all of her secrets on how to open a successful Pilates, barre or yoga studio (or perhaps all three).

Everything you need to know to open a studio

Wildly successful: yes!

"Emma is generous in her guidance; her personal tips are insightful. This course provides a fantastic framework from which to start planning a studio business. It certainly helped me take the leap with more confidence!"


"Studio Blueprint gave me all the tools I needed"

I've been where you are now and have grown a highly successful women's fitness empire out of only $20k. I know the exact steps to help you go from idea conception right through to launch, to start making your business profitable to help you achieve your dreams and change your life. 

I started Barre Body on maternity leave with only $20k and a good idea.


MY not-So-secret formula...

Completely self-directed and online, you can take this course at a time and pace that works with your studio timeline goals. 

Rather than investing tens of thousands of dollars in a franchise model, or creating every element of your business from scratch, with this brand new course, you'll be guided by someone who has walked the talk and has opened studios for over a decade.

Sharing deep experience in what has worked, what has failed and everything in between, this is your one-stop-shop for the easiest, most comprehensive and successful studio launch you can imagine.


Studio Blueprint

About Emma

Emma Seibold is one of Australia's most dynamic wellness entrepreneurs and is the founder of both Barre Body and Bende. With a degree in marketing followed by ten years industry experience, Emma founded Barre Body in 2011 and Bende in 2017. In the ten years that have followed, Barre Body and Bende have grown into a multi million dollar fitness empire with multiple studios, teacher training, online classes and programs, brand extensions and more.

Emma is something of a force of nature and it seems that everything she touches turns to gold. She is passionate, intuitive, driven and dynamic. Emma is especially committed to supporting other women to grow and thrive in life and business. 

Emma has that special magic TO HELP YOU PIN DOWN AND realise your hopes and dreams.

The studio business is a competitive one. But with me guiding you through Studio Blueprint, we'll hone right in on what sets you apart. We'll dive into your mission and vision, and the type of life you want to lead. From there, we'll work to ensure your studio model is the perfect puzzle piece that will match your dreams. 

Having created multiple successful brands over a decade - featured from Vogue to Harper's Bazaar - my team and I are the experts who will help you find your special sauce. You'll work through websites, trademarking, social media, launch activities and much more, to create an unparalleled brand that lights you and your community on fire. 

Here's What You'll Learn

Your point of difference

Brand & marketing

We're not dancing around the details, we're getting straight into the nitty gritty. You'll walk away with a step-by-step guide that covers every aspect of your business - from onboarding new teachers, to sales processes, to booking platforms and so much more. We'll also share all our advice on all the necessary elements of business, from accounting and legals to taxes and contracts to pricing, bookings and timetabling.  


Location & set up


Finding the ideal location, selecting the right space and securing the right approvals is no simple task. You'll have me here guiding you every step of the way to find that perfect studio, then everything you need to bring your vision to life. From tradespeople to equipment to styling, you'll be set up ready to roll.

This is what will make or break your studio. The right people and the right processes. After hiring and leading over 100 team members, and having developed business processes over a decade, I am here to share my knowledge and systems so you can hit the ground running from day one. Recruitment, mentoring, training, systems and strategies - that's my bread and butter.

People & processes

Get really clear on what will set your studio apart.

How does this sound?

Create a brand and studio offering that you love and are excited by.



the results you're going to get:

Develop a killer operations plan to bring your ideas to life.


Have a go-to manual for every step of your studio journey.


Be equipped with studio success secrets from the industry leaders.



I have been living my dream life for over a decade now, launching brands and opening studios across Australia. Now, I am ready to share my blueprint to allow you to do the same. I firmly believe you don't need to wade through the process alone, but you also don't need hefty franchise fees and restrictive models to create your dream. In other words, if you want to create the studio that's right for you, I'm here to make the process as simple, supportive and successful as possible.

If you are ready to open the studio of your dreams and live a life that sets your soul on fire, you can look no further. 

You're in the right place.

"This is your day. This is the time to go after it all.


Be ready to launch (or have already launched!) your dream studio.

Have identified your unique business model and what sets your studio apart.

Have a clear vision for your studio and brand that lights you up!

Know your location, space and fit-out requirements like the back of your hand. 

Have a brilliant timetable and stellar team ready to bring your vision to life.

Have crossed every t and dotted every i when it comes to operations, legals, people and processes.

By the end of Studio Blueprint, you will...


You will receive a full, comprehensive blueprint for creating your dream studio, aligned to your vision, and set up for success.

A complimentary 12 month subscription to Teacher Love club including access to exclusive community of like-minded Pilates, yoga & barre studio owners (valued at $400).

Free access to the Barre Body Client Retention course (valued at $395).

This course will truly make all the difference for your success:


The invaluable benefit of over 12 years of learnings in opening and running highly successful Barre Body & Bende studios. This course will truly kick-start your success.

Is this only relevant to barre and Pilates studios?

The course is relevant to all boutique fitness modalities - from yoga, to barre, to Pilates, to everything in between. 

Frequently Asked Questions

Do I need to have an established brand to begin?

Absolutely not! All you need is a dream. We'll work through branding, developing a model and so much more.

Will I get any 1:1 time with Emma and the Barre Body team?

This course is intended to be fully self-directed. Our team will of course answer any questions you have along the way.  

How long will I have access to the course? 

You will have lifetime access to the course. 

Do I need to secure a location for my studio before starting?

No. In fact, we have a whole module dedicated to ensuring you find the right studio space in the perfect location.

What about training for me and my team?

We can support you to train your team via our online and in-person trainings in Pilates mat, Pilates reformer & barre as well as short courses. 

Does this allow me to use the Barre Body brand?

No. This is not a licensing or franchise model. We will support you in creating your own meaningful brand.

Do you have recommendations along the way?

Absolutely we do. From booking software, to third party platforms, we'll be giving you our secrets.

shoot me an email

Please reach out so we can answer all of your questions and see if Studio Blueprint is a good fit and can give you what you need. 

Still on the fence?